Habbah: A Breeze Carrying the Scent of Home

Habbah explores scent as a sensory archive of Palestinian memory, identity, and place. Inspired by the Arabic word for a gentle breeze, the project shows how familiar fragrances can evoke belonging and connection to home.

Drawing from everyday sensory experiences in Palestine, such as jasmine drifting through windows at dusk and olive trees after rainfall, Habbah translates these memories into fragrance, packaging, and seamless patterns.

The project explores how scent and visual design can preserve cultural memories, transforming fleeting sensory experiences into tangible expressions of place, emotion, and belonging.

Heba Maher is a UAE-based multidisciplinary designer and visual storyteller passionate about branding, typography, photography, and visual communication. Her creative practice explores the intersection of culture, identity, and contemporary design, blending traditional influences with modern aesthetics. Through thoughtful concepts and attention to detail, she creates meaningful visual experiences that evoke emotion, communicate stories, and establish lasting connections between design and its audience.