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ReTyping Europe

Transnational heritage and alternative futures

As a hard Brexit becomes increasingly likely, questions around political and geographical jurisdictions have resurfaced. One grand narrative of the fledgling EEC sought to reestablish a pan-European community of which the early-medieval monastic tradition was emblematic. We examine the typographic implications of this, notably the idea of a “shared history” in the Latin alphabet, starting with an optimistic moment in the 1970s when that heritage was mobilised by designers in Ireland to provide a model of a transnational idiom. Designers such as Liam Miller of the Dolmen Press identified modern elements in the typographic forms of the past to argue that Ireland was not a postcolonial visual wasteland but always, already, modern. In addition, via a “Celtic” form, designers could access a pre-sectarian, pan-European identity that aspired to transcend the realities of the (original) hard border. This paper examines the uses of a common European past in local typographic design and discourse with particular reference to the 1978 Letraset-sponsored “Design an Irish Typeface” competition, folk album covers, and lettering on tower-blocks in post-conflict Belfast. Finally, we consider how this trans/national typographic legacy is reinterpreted today by emerging designers affiliated with Typography Ireland’s TypeClub.

Speaker

Clare Bell

Clare Bell (bellclare@gmail.com) lectures in Visual Communication at the Dublin School of Creative Art, Dublin Institute of Technology. She is a graduate of Central Saint Martins and worked as an editorial designer on The Guardian newspaper. She is currently undertaking PhD research entitled ‘Typography, culture and society: the visual representation of the Irish language in Northern Ireland’. She is co-coordinator and founder member of Typography Ireland and represents Ireland as country delegate and as a board member of ATypI. She co-organised ‘The Word 2010’, the ATypI conference held in Dublin in 2010.

Speaker

Dr. Mary Ann Bolger

Mary Ann Bolger is a lecturer in design history, visual culture and critical theory at the Dublin School of Creative Art, Dublin Institute of Technology. She is a graduate of the Royal College of Art, where she is completing a PhD on the topic of post-war Irish typography and graphic design. She is co-coordinator and founder member of Typography Ireland and represents Ireland as country delegate of ATypI. She co-organised ‘The Word 2010’, the ATypI conference held in Dublin in 2010.