Rewind: Mining the past
Where did it come from? Why did it vanish? Why did I choose it? What did I change? (And why does it take so long?)
Gisela Will, born 1962, studied graphic design in Hamburg from 1982 to 1986. Gisela started her professional career at Elsner + Flake Designstudios where she fell in love with type. She worked on hundreds of typefaces designing, digitizing, kerning and completing Latin, Hebrew and Greek faces. Some of the most interesting jobs she was involved in were the development of the NIVEA logo typeface, the revival of the Radiant family, and the invention of the BeastyBodies. After spending several years in the advertising business she is now an independent graphic designer specialising in corporate design.