Home / ATypI Copenhagen 2001
Date Friday, September 21st 2001
Venue Falkoner Centret, Copenhagen, Denmark / Track B

New Typeface for The Post Office/UK

Jason Smith (Copenhagen 2001) Jason Smith

Type grocery: Type designer and type vendor. Short presentations and panel discussion: The type designer in direct contact with their buyers

The latest project undertaken by Jason has been a new corporate typeface for The Post Office in the UK. The evolution of the brand, and creation of a typographic identity for The Post Office is the theme of Jason’s talk for ATypl.

Jason Smith (Copenhagen 2001)
Speaker

Jason Smith

Jason Smith is a typeface designer, who has worked for ten years doing mostly corporate typefaces. At 29 years of age the list of corpo­rate fonts he has designed is impressive. Jason set up the suitably named Fontsmith in 1999, and retails his own designs.