Jo De Baerdemaeker Jo de Baerdemaeker investigates the roots of manufacturing inline typefaces and illustrates the reasoning of their development through the typographic analysis of ornamented types. From the 2013 ATypI conference in Amsterdam.
Inline vs outline’ investigates the roots of manufacturing inline typefaces and illustrates the reasoning of their development through the typographic analysis of ornamented types. In addition to showing and discussing historical typefaces and its creators (wherefore unique material was gathered at different collections, printing archives and type foundries), this paper also focuses on the specific use of these inline typefaces in signage lettering, advertising, packaging and editorial design of the twentieth century. The presentation concludes with highlighting contemporary practices of designing and developing digital inline fonts.