In typography, an understanding of Optical Size can make the difference between a font choice that works astonishingly well and one that falls flat. But why? Optical size is like getting the shoe size right. Certainly, it’s possible to walk in a shoe that’s too big, or too small—but does it feel good? Optical size in fonts is a similar question. To be the right optical size a type must be comfortable to read. But how do you choose? Happily, like shoes; you can ask yourself if it feels good, which tells you a lot. You can trust yourself. Comparing options is also meaningful. But this can be very time-consuming and can feel confusing. This talk will help by showing specific things to look for and how to test your own design. With greater focus and a more critical eye choosing or finding something that is ‘just right’ will be easier and more enjoyable.
Optical Size Variable Fonts Are Magic—and Easier Than You Think
