Bo Linnemann Bo Linnemann, one of the most influential contemporary Danish type designers, has left a significant mark on Danish visual culture through his work on typography for many of the country’s largest and most recognizable brands.
As the co-founder of Kontrapunkt and a celebrated figure in Scandinavian design, Linnemann has dedicated his life to shaping how we experience design. His journey began with a childhood fascination with Knud V. Engelhardt’s iconic Gentofte street signs, an early influence that motivated his passion for typography as a powerful medium of storytelling and communication.
In this talk, Linnemann reflects on his extensive career, exploring the evolution of typography as both art and craft. He discusses his role in creating the visual identities of renowned brands such as LEGO, Ørsted, and DSB, illustrating how design can translate human needs into enduring, meaningful visual expressions.
Linnemann also shares insights into his design philosophy, which balances architectural precision with emotional resonance, offering a unique perspective on how typography shapes not just brands but also everyday experiences.